Now, I’ve only recently jumped on the Snapchat bandwagon and it’s taken me ages to get addicted. But now that I understand it a bit more and have taken the time to explore it, I’m loving it. Snapchat has added a few new features in the latest app update which make it more user-friendly and fun to use.
I think one reason Snapchat can be so scary is the fear of having your pictures saved to the “cloud” and of it being a primarily image based social media platform. Also, Snapchat doesn’t have the greatest user interface. It’s a bit clunky and not very intuitive to use. But, once you get past those minor details, it’s a lot of fun.
So, what can you use Snapchat for? I use it mainly as a way to keep in touch with my family. Sending quick 10 second updates throughout the day makes you feel very connected to your family and is a great way to see what they get up to during the day. Many companies are now using Snapchat as a way to market their latest products or show a glimpse into their daily activities.
If you are familiar with Instagram you may be asking, what’s the difference between that and Snapchat? Well, the main difference is that you can only see the snaps you are sent for 10 seconds. This makes it important to really curate what you share and only share the “best” bits. It’s definitely more of a ‘in the moment’ social media channel, unlike Instagram where pretty much every post has been retouched and had filters added. Snapchat keeps it real.
Snapchat is a really fun social media tool with loads of potential. It’s worth giving a go-in Snapchat’s case-practice makes perfect!